creative copywriter

Hey there! Thanks for stopping by. I’m a creative copywriter with a decade of experience doing just about everything a brand might need, from multi-channel campaigns to strategic voice development at companies like Xumo, Marshalls, David’s Bridal, and Urban Outfitters.

Hellooo portfolio
Hey there resume

SKILLS & EXPERTISE

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SKILLS & EXPERTISE *

I’m a highly motivated, Jill-of-all-trades copywriter with management experience, a desire to understand the bigger picture, and the ability to adapt to any situation I’m put in. I love developing a brand’s tone and finding its unique niche within the marketplace. My expertise includes marketing, ad campaign, social, OOH, UX, video, and product copy, as well as producing customer-centric support materials like user manuals. I understand how to create copy that resonates with B2C and B2B audiences and love any opportunity to flex a brand voice for both lenses.

COPYWRITING

lEADERSHIP

I always believe that a rising tide floats all boats. The success and development of one individual bolsters the entire team and I strive to be a collaborative, nurturing teammate.

PROJECT MANAGEMENT

I’m experienced in implementing guidelines and best practices designed with all stakeholders’ needs in mind helps set expectations, minimize friction, and enable flexibility.

WORK EXPERIENCE

  • XUMO

    BRAND VOICE • BRAND & RETAIL MARKETING • SITE • SUPPORT • SOCIAL • VIDEO • EVENT COLLATERAL • PRODUCT PACKAGING • INTERNAL GUIDELINES • CREATIVE CONCEPTING & STRATEGY

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  • MARSHALLS

    EMAIL • PAID SOCIAL • SITE • STORE SIGNAGE • SEASONAL STRATEGY

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  • DAVID'S BRIDAL

    EMAIL • PAID SOCIAL • ORGANIC SOCIAL • SITE (MARKETING, UX, PRODUCT) • VIDEO • RADIO • STORE SIGNAGE • SMS • INTERNAL VOICE GUIDELINES

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  • COMCAST BUSINESS

    SITE (UX) • EMAIL • SMS • USER GUIDES • INTERNAL RELEASE NOTES • EXTERNAL RELEASE NOTES

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  • URBAN OUTFITTERS

    PRODUCT DESCRIPTIONS • BRAND BIOS • PRODUCT PACKAGING • INTERNAL PROCESS GUIDELINES

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ABOUT ME

What makes me tick outside of work? I love trying new recipes, going to dance class, and hanging with my cat (she’s perfect). Knitting is my preferred form of meditation, especially when paired with whatever show I’m obsessed with at the moment.

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get in touch

Interested in working together? I’d love to hear from you. Email me to get in touch.

trina.cardamone@gmail.com